Type Design II
DSD-3612-C
January 10, 2017–April 25, 2017
Tuesday 03:00PM–05:50PM
209 E 23 St, Room 506

Assignment 01
Typography Poster Series You’re tasked to make 10 posters ready to hang for next weeks class. These posters are strictly typography only. No images, no typography-as-image. The goal of the assignment is to find appropriate typefaces for the following sentences or phrases. Focus on your typeface choice, scale, letter-spacing, capitalization, line-height, general orientation, functionality/readability and composition. You’re expected to explain your decisions in class when presenting your work.

What’s to be found on the poster is the phrase verbatim. Also required on each poster is a small line of text in the bottom left corner in 12 point Helvetica which reads the name of the typeface you’ve chosen. Portrait orientation only, 11x17in.

Phrases —
1. It is what it is
2. Greetings from Palm Beach, Florida
3. Please pick up after your pet
4. I love you but enough is enough
5. No Parking
6. I should be downtown, whipping on the way to you
7. One step ahead
8. Everything merges with the night
9. Propose honesty as a solution
10. I’m missing something

Deliverables
10 posters
11x17 in